November 14-17  2024  –  Fairmont Banff Springs Hotel 

The Western Canadian Dealer Summit (WCDS) stands as a pinnacle event jointly organized by the Motor Dealer’s Association of Alberta, the Saskatchewan Auto Dealers Association, and the New Car Dealers Association of BC, representing a collaborative effort to propel the automotive industry forward. With a meticulously curated schedule of engaging sessions and esteemed speakers, WCDS aims to inspire attendees and drive the industry towards a dynamic future. 

The event’s Welcome Reception, characterized by a vibrant cocktail reception followed by a Gala Dinner, provides a unique opportunity for networking and camaraderie amongst industry peers from across Western Canada. Sponsor tables strategically placed around the workshops foster invaluable connections during breaks, allowing attendees to explore current and upcoming offerings from suppliers. Renowned industry leaders, including Google Canada’s head of industry, Tiktok Canada, CADA, and Jim Pattison, among others, have graced past events, imparting invaluable insights and expertise to propel the automotive sector into the next era of innovation and growth.